Explore your own sensory and emotional diversity to design for the diversity of others
Alastair Somerville is a globally recognised expert on sensory cognition and design.
His workshops run from 90 minutes to full day and are designed to be both informative and fun.
The key idea is that in order to understand design for the diversity of other people’s sensory and emotional experiences, participants need to understand the diversity of their own experiences.
The workshops enable all finds of people, from all kinds of organisations to:
- Understand how to use senses and emotions to communicate more clearly
- Recognise why services are failing to connect with user needs
- Expand team capacities to design innovative products
Clients include companies, including Google and CX Partners, and conferences, including UX Week and South By SouthWest.
Workshops for everyone
Sensory design is for any industry and any profession.
Since 2014, workshops have been run for digital designers, hardware manufacturers, museums and many different professions.
These workshops extend the capacities of staff to deliver better products and services.
Sensory design workshops are designed to both extend the knowledge of participants (moving from 5 senses to…32 senses!) and expand their understanding of how senses and emotions work (how quickly emotions positively and negatively affect the use of a product).
The workshops are highly interactive and team-based.
They offer an excellent way of mixing all kinds of people from different departments to work together to understand new ways of solving old problems or creating new products.
“…engaging and fun…forward thinking…expertly handled…”
O’Reilly Design conference
“Best session in 10 years of SouthBy”
South By SouthWest